Tobi's Memo: AI usage is now a baseline expectation

In Apirl of 1998, Intel Chairman Andy Grove remarked:

All companies will be Internet companies, or they won't be companies.

Today Tobi Lutke, CEO of Shopify, shared an internal and now public memo titled AI usage is now a baseline expectation.

What stands out to me the most is how this will impact staff resourcing:

Before asking for more Headcount and resources, teams must demonstrate why they cannot get what they want done using AI. What would this area look like if autonomous AI agents were already part of the team? This question can lead to really fun discussions and projects.

Published April 7th, 2025 at 11:08 am